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Feeding6 min read

The first 72 hours of breastfeeding: what's normal

The first three days set the tone for feeding, and almost everything that worries new parents in that window is normal. Here's what to expect, and the small number of things that genuinely warrant a call.

Day one: tiny volumes are correct

Your baby's stomach is about the size of a cherry. Colostrum comes in teaspoons, not ounces, and that is exactly the intended design. Aim for skin-to-skin as soon as possible and 8–12 feeds in 24 hours, feeding on cues rather than the clock.

A comfortable latch

  • Baby's body turned fully towards you, ear-shoulder-hip in a line.
  • Nose to nipple, head tipped slightly back, chin leading into the breast.
  • Wide open mouth taking in more of the underside of the areola than the top.
  • Rounded cheeks, rhythmic suck-swallow, and no pinching pain after the first few seconds.

Nights two and three: cluster feeding

Many babies feed almost continuously on the second night. It's not a sign of low supply — it's how your baby signals your body to bring in a full milk supply. Get horizontal, keep water and snacks within reach, and take turns with your partner.

When to ask for help

  • Pain that continues throughout the feed, or cracked and bleeding nipples.
  • Fewer wet or dirty nappies than expected for the day of life.
  • Weight loss over 10% of birth weight, or a baby too sleepy to feed.
  • A baby who cannot stay latched, or who clicks and slides off repeatedly.

You don't have to figure it out alone

As a trained lactation peer counsellor, I include a postpartum meet with all birth doula clients to debrief your birth and work through early feeding questions.

Want to talk this through?

A free 30-minute discovery call is the easiest place to start.